Author name: william wagner

5 Reasons Why Market Skimming Is a Smart Pricing Strategy Market skimming is a pricing strategy that involves setting a high initial price for a new product or service and then gradually lowering it over time. This approach aims to maximize profits by targeting customers who are willing to pay more for the product or […]

7 Steps to Build Customer Relationships with Business Model Canvas Customer relationships are one of the key elements of a successful business model canvas. They describe how a company interacts with its customers and how it creates value for them. In this article, you will learn what customer relationships are, why they are important, and

7 Examples of Successful Supply Chain Management Supply chain management (SCM) is the process of planning, coordinating and optimizing the flow of materials, information and money from the source of raw materials to the end customer. SCM aims to reduce costs, improve quality, enhance customer satisfaction and achieve competitive advantage. In this article, we will

10 Advantages of Negotiation: How to Get What You Want and Build Better Relationships Negotiation is a skill that can help you achieve your goals and improve your relationships. Negotiation is not just about bargaining or haggling over prices, it is a process of communication and collaboration that involves understanding the needs and interests of

5 Reasons Why Sustainable Supply Chain Matters for Your Business Sustainable supply chain is the process of managing the environmental, social and economic impacts of your business activities along the entire value chain. It involves sourcing, producing, distributing and disposing of goods and services in a way that minimizes negative impacts and maximizes positive outcomes

7 Reasons to Hire an Import Broker in Canada If you are thinking of importing goods into Canada, you might be wondering whether you need an import broker or not. An import broker is a professional who can help you with the complex process of customs clearance, documentation, compliance, and logistics. Here are some of

How to Increase Your Bargaining Power with Suppliers: 5 Practical Examples Bargaining power is the ability to influence the terms of a deal or a negotiation in your favor. Bargaining power can be affected by various factors, such as the number of suppliers, the uniqueness of their products, the switching costs, and the threat of

7 Reasons Why Cross-Cultural Negotiation is Essential for Business Success Cross-cultural negotiation is the process of reaching a mutually beneficial agreement with people from different cultural backgrounds. It involves understanding the values, beliefs, preferences, and expectations of the other party, and adapting one’s communication style, strategy, and tactics accordingly. Cross-cultural negotiation is not only a

The Complete Guide to Mastering Customer Negotiations Negotiating with customers is an inevitable part of doing business. Whether you’re bargaining over price, contracts, deliverables, or any other aspect of a deal, how you negotiate can often make or break whether the deal gets done and if it’s ultimately profitable. This comprehensive guide covers everything you

7 Tips to Negotiate with Customers and Close More Deals Negotiating with customers is a skill that every salesperson needs to master. It can make the difference between winning or losing a deal, and between building a long-term relationship or losing a customer to a competitor. But how do you negotiate effectively without compromising your