how to start a wholesale business

how to start a wholesale business

How to Start a Wholesale Business in 7 Easy Steps

Wholesale businesses are an important link between manufacturers and retailers. They buy goods in bulk at discounted prices and sell them to other businesses for a profit. If you want to start your own wholesale business, here are seven easy steps to follow.

Decide what you want to sell

You should choose a product category that you are familiar with and that has a high demand in the market. For example, you could sell electronics, food items, building materials, or home goods. You should also research your competitors and find out what they are offering and at what prices.

As a seller, you get more than just a storefront on a Global Marketplace.
You get an end-to-end platform of wholesale services that helps you grow your business and provide your customers with a service.
Here’s how to get started


Choose a business name and entity

You should pick a unique and catchy name for your business that reflects what you do and who you are. You should also register your business with the state and choose a legal structure that suits your needs. For example, you could form an LLC, an S-corp, or a sole proprietorship.

Write a business plan

A business plan is a document that outlines your goals, strategies, and financial projections for your wholesale business. It should include information such as your target market, your marketing plan, your operational plan, your budget, and your expected revenue and expenses.

Find reliable suppliers

You need to find suppliers who can provide you with quality products at competitive prices and on time. You should look for suppliers who have good reputations, offer flexible payment terms, and have excellent customer service. You can search for suppliers online, attend trade shows, or ask for referrals from other wholesalers.

Secure a warehouse and transportation

You need to have a place to store your inventory and a way to deliver it to your customers. You should look for a warehouse that is spacious, secure, and convenient to access. You should also consider renting or buying trucks, vans, or trailers to transport your goods.

Set up your website and online store

You need to have an online presence to showcase your products and attract customers. You should create a professional website that has clear information about your business, your products, and your contact details. You should also set up an online store that allows customers to place orders, make payments, and track their shipments.

Promote your business and build relationships

You need to market your business and generate leads for potential customers. You can use various methods such as social media, email marketing, SEO, or paid ads to reach your target audience. You should also network with other wholesalers, retailers, and industry associations to build trust and credibility.

Starting a wholesale business can be a rewarding and profitable venture if you follow these steps. You can leverage your expertise, connections, and resources to provide value to your customers and grow your business.

How to Start a Wholesale Business: A Guide for Beginners

If you are looking for a profitable and low-risk business idea, you might want to consider starting a wholesale business. A wholesale business is one that buys products in bulk from manufacturers or distributors and sells them to retailers or other businesses. Wholesalers act as intermediaries between the producers and the consumers of goods, and they usually specialize in one type of product or industry.

But how do you start a wholesale business from scratch? Here are some steps you need to follow:

Decide what you want to sell

The first step is to choose a niche or a market that you want to serve. You should research the demand, competition, and profitability of the products you want to sell. You can use online tools like Google Trends,, or Ecwid to find out what products are popular and trending in your area or globally.

Choose a business name and entity

The next step is to register your business name and choose a legal structure for your business. You should check with your state’s Secretary of State website to see if the name you want is available and how to register it. You should also decide whether you want to operate as a sole proprietorship, a partnership, an LLC, or a corporation. Each entity has its own advantages and disadvantages in terms of taxes, liability, and management. offers wholesale distributors and manufacturers a simple and economical way to grow their business online,

Digitize your business: it’s easy to generate B2B sales on Rexcer

sell to today’s global B2B buyers at any time, anywhere.


Write a business plan

A business plan is a document that outlines your goals, strategies, and financial projections for your wholesale business. It helps you to organize your ideas, identify your strengths and weaknesses, and plan for potential challenges and opportunities. A business plan should include the following sections: executive summary, company description, market analysis, marketing and sales plan, operations plan, financial plan, and appendix.

Find reliable suppliers

One of the most important aspects of running a wholesale business is finding and maintaining good relationships with your suppliers. You should look for suppliers who offer high-quality products, competitive prices, fast delivery, and excellent customer service. You can find suppliers online through platforms like, trade shows, industry associations, or referrals from other wholesalers.

Obtain the necessary licenses and permits

Depending on your location and the type of products you sell, you may need to obtain various licenses and permits to operate your wholesale business legally. Some of the common licenses and permits you may need are: sales tax license, reseller’s permit, employer identification number (EIN), business license, zoning permit, and health and safety permits. You should check with your local authorities to find out the specific requirements for your business.

Set up your inventory management system

As a wholesaler, you need to keep track of your inventory levels, orders, shipments, and payments. You should invest in an inventory management system that integrates with your website, accounting software, barcode scanners, and other tools that you use for your business. An inventory management system can help you to avoid stockouts, overstocking, theft, and human errors.

Promote your wholesale business

The last step is to market your wholesale business to potential customers. You should create a professional website that showcases your products, prices, terms and conditions, and contact information. You should also use social media platforms like Facebook, Instagram, or LinkedIn to build your brand awareness and connect with your target audience. You can also use email marketing, online advertising, referrals, or cold calling to generate leads and sales for your wholesale business.

Starting a wholesale business can be a rewarding venture if you follow these steps and do your research well. You can leverage the power of online platforms like to find suppliers and customers for your wholesale business easily and efficiently.


Sell on Rexcer.comReach millions of B2B buyers globally